Alsem, K. J. (2007). Strategic marketing: An applied perspective. Boston: McGraw-Hill.
Style de citation ChicagoAlsem, K. J. Strategic Marketing: An Applied Perspective. Boston: McGraw-Hill, 2007.
Style de citation MLAAlsem, K. J. Strategic Marketing: An Applied Perspective. Boston: McGraw-Hill, 2007.
Attention : ces citations peuvent ne pas être correctes à 100%.