Sargeant, A. (2004). Building donor loyalty: The fundraiser’s guide to increasing lifetime value. San Francisco: Jossey-Bass, a Wiley Imprint.
Chicago ZitierstilSargeant, Adrian. Building Donor Loyalty: The Fundraiser’s Guide to Increasing Lifetime Value. San Francisco: Jossey-Bass, a Wiley Imprint, 2004.
MLA ZitierstilSargeant, Adrian. Building Donor Loyalty: The Fundraiser’s Guide to Increasing Lifetime Value. San Francisco: Jossey-Bass, a Wiley Imprint, 2004.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.