(2005). Marketing management: A strategic decision - making approach. Boston: McGraw-Hill/Irwin.
シカゴスタイル引用形Marketing Management: A Strategic Decision - Making Approach. Boston: McGraw-Hill/Irwin, 2005.
MLA引用形式Marketing Management: A Strategic Decision - Making Approach. Boston: McGraw-Hill/Irwin, 2005.
警告: この引用は必ずしも正確ではありません.