Intercultural business communication

This book provides an introduction to the theory and practice of intercultural business communication. It offers surveys of some key cultural dimensions as well as case studies.

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Bibliografiska uppgifter
Huvudupphovsman: Gibson, Robert
Materialtyp: Bok
Språk:Undetermined
Publicerad: Oxford Oxford University Press 2002
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Beskrivning
Sammanfattning:This book provides an introduction to the theory and practice of intercultural business communication. It offers surveys of some key cultural dimensions as well as case studies.