Intercultural business communication

This book provides an introduction to the theory and practice of intercultural business communication. It offers surveys of some key cultural dimensions as well as case studies.

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Bibliografische gegevens
Hoofdauteur: Gibson, Robert
Formaat: Boek
Taal:Undetermined
Gepubliceerd in: Oxford Oxford University Press 2002
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Omschrijving
Samenvatting:This book provides an introduction to the theory and practice of intercultural business communication. It offers surveys of some key cultural dimensions as well as case studies.