Strategic management : Creating competitive advantages

Strategic Management: Creating Competitive Advantages, Fifth Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & c...

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Bibliografiska uppgifter
Huvudupphovsman: Dess, Gregory G.
Materialtyp: Bok
Språk:Undetermined
Publicerad: New York McGraw-Hill Irwin 2010
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