Strategic management : Creating competitive advantages

Strategic Management: Creating Competitive Advantages, Fifth Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & c...

詳細記述

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書誌詳細
第一著者: Dess, Gregory G.
フォーマット: 図書
言語:Undetermined
出版事項: New York McGraw-Hill Irwin 2010
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