The language of advertising and merchandising an English

The Language of Advertising and Merchandising in English is a neccessity for any budding communications student, or indeed for anyone who is really keen to pursue a career in these dynamic areas. It provides a perfect backdrop to the whole world of marketing of products, images and ideas, and goes i...

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Detalles Bibliográficos
Autor Principal: Rein, David P.
Formato: Libro
Idioma:Undetermined
Publicado: New York Regents 1982
Những chủ đề:
Các nhãn: Engadir etiqueta
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Descripción
Tóm tắt:The Language of Advertising and Merchandising in English is a neccessity for any budding communications student, or indeed for anyone who is really keen to pursue a career in these dynamic areas. It provides a perfect backdrop to the whole world of marketing of products, images and ideas, and goes into great detail in explaining the difficult concepts and all the in-jargon