Strategic technology management : Building bridges between sciences, engineering, and business management

This invaluable book attempts to bridge business management and scientific management practices so as to foster better understanding between the two entities. It focuses on commercialization of research outcomes. Using cases extensively to illustrate practical difficulties encountered in working acr...

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Chi tiết về thư mục
Định dạng: Sách
Ngôn ngữ:Undetermined
Được phát hành: London Imperial College Press 2003
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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245 0 |a Strategic technology management : 
245 0 |b Building bridges between sciences, engineering, and business management 
245 0 |c edited by George Tesar ... [et al.] 
260 |a London 
260 |b Imperial College Press 
260 |c 2003 
520 |a This invaluable book attempts to bridge business management and scientific management practices so as to foster better understanding between the two entities. It focuses on commercialization of research outcomes. Using cases extensively to illustrate practical difficulties encountered in working across functional barriers, the book also provides guidelines on how these difficulties can be overcome 
650 |a Research, Industrial,New products 
650 |x Economic aspects,Marketing 
904 |i Bạch Trúc 
980 |a Trung tâm Học liệu Trường Đại học Cần Thơ