Unleashing the power of PR : A contrarian’s guide to marketing and communication
Using dozens of case studies from well-known companies such as General Electric, FedEx, Procter & Gamble, Merck, Boeing, and Intel, Delahaye president and public relations scientist Mark Weiner offers a research-based model for creating and implementing public relations programs that will genera...
সংরক্ষণ করুন:
প্রধান লেখক: | |
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বিন্যাস: | গ্রন্থ |
ভাষা: | Undetermined |
প্রকাশিত: |
San Francisco
Jossey-Bass
2006
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বিষয়গুলি: | |
ট্যাগগুলো: |
ট্যাগ যুক্ত করুন
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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