Capon, N. (2001). Marketing management in the 21st Century. Upper Saddle River, N.J: Prentice Hall.
Chicago Style CitationCapon, Noel. Marketing Management in the 21st Century. Upper Saddle River, N.J: Prentice Hall, 2001.
MLA CitationCapon, Noel. Marketing Management in the 21st Century. Upper Saddle River, N.J: Prentice Hall, 2001.
Warning: These citations may not always be 100% accurate.