Bligh, P. (2004). CRM unplugged: Releasing CRM’s strategic value. Hoboken, N.J: Wiley.
Chicago Style CitationBligh, Philip. CRM Unplugged: Releasing CRM’s Strategic Value. Hoboken, N.J: Wiley, 2004.
MLA CitationBligh, Philip. CRM Unplugged: Releasing CRM’s Strategic Value. Hoboken, N.J: Wiley, 2004.
Warning: These citations may not always be 100% accurate.