Παραπομπή APA

Zeithaml, V. A. (2006). Services marketing: Integrating customer focus across the firm. Boston: McGraw-Hill/Irwin.

Παραπομπή Chicago Style

Zeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. Boston: McGraw-Hill/Irwin, 2006.

Παραπομπή MLA

Zeithaml, Valarie A. Services Marketing: Integrating Customer Focus Across the Firm. Boston: McGraw-Hill/Irwin, 2006.

Πρόσοχή: Οι παραπομπές μπορεί να μην είναι 100% ακριβείς.