Confessions of shameless self promoters : great marketing gurus share their innovative, proven, and low-cost marketing strategies to maximize your sucess

How did Mark Victor Hansen build his Chicken Soup series into a multimillion-dollar empire? How did Jim Cathcart grow a successful business out of The Acorn Principle? This practical handbook offers a wealth of low-cost, step-by-step strategies for Internet marketing, direct mail, networking, servic...

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Autor principal: Allen, Debbie
Formato: Livro
Idioma:Undetermined
Publicado em: New York McGraw-Hill 2006
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