Research methods in business

This clear and concise guide is ideal for business students taking a course in research methods, or undertaking a dissertation or report on a work placement project. Research Methods in Business Studies shows you how to formulate a problem, choose a research method, argue and motivate, and how to co...

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Auteur principal: Ghauri, Pervez
Format: Livre
Langue:Undetermined
Publié: London Pearson 2010
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Description
Résumé:This clear and concise guide is ideal for business students taking a course in research methods, or undertaking a dissertation or report on a work placement project. Research Methods in Business Studies shows you how to formulate a problem, choose a research method, argue and motivate, and how to collect, analyse and present the data.