Real estate marketing

This book explains the concepts, principles and practice of marketing real estate, and the different modes of selling various types of properties. Personal selling, project marketing and real estate service marketing are also discussed in detail. This book is an essential read for those who wish to...

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Bibliografske podrobnosti
Glavni avtor: Yuan, Lim Lan
Format: Knjiga
Jezik:Undetermined
Izdano: New York Prentice Hall 2009
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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Izvleček:This book explains the concepts, principles and practice of marketing real estate, and the different modes of selling various types of properties. Personal selling, project marketing and real estate service marketing are also discussed in detail. This book is an essential read for those who wish to acquire a greater understanding of real estate marketing.