Cita APA

Kotler, P. (1996). Principles of marketing. Englewood Cliffs, N.J: Prentice-Hall.

Chicago Style Citation

Kotler, Philip. Principles of Marketing. Englewood Cliffs, N.J: Prentice-Hall, 1996.

Cita MLA

Kotler, Philip. Principles of Marketing. Englewood Cliffs, N.J: Prentice-Hall, 1996.

Atenció: Aquestes cites poden no estar 100% correctes.