Jobber, D. (1995). Principles and practice of marketing. London: McGraw-Hill.
Style de citation ChicagoJobber, David. Principles and Practice of Marketing. London: McGraw-Hill, 1995.
Style de citation MLAJobber, David. Principles and Practice of Marketing. London: McGraw-Hill, 1995.
Attention : ces citations peuvent ne pas être correctes à 100%.