Principles and practice of marketing
The book combines comprehensive coverage of the principles of marketing with unique emphasis on its practical implementation within Europe business. It is in five parts: 1) Fundamental of modern marketing throught summarizes core marketing pinciples including the marketing concept and marketing plan...
Na minha lista:
| Autor principal: | |
|---|---|
| Formato: | Livro |
| Idioma: | Undetermined |
| Publicado em: |
London
McGraw-Hill
1995
|
| Assuntos: | |
| Tags: |
Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|