Applying communication theory for professional life : a practical introduction

Introduction to communication theory -- Theory development -- Cognition and intrapersonal communication -- Individual and social approaches to communication -- Interpersonal communication -- Culture -- Persuasion -- Group communication -- Organizational communication -- Mediated communication -- Mas...

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Autore principale: Dainton, Marianne
Natura: Libro
Lingua:Undetermined
Pubblicazione: Thousand Oaks, CA SAGE Publications, Inc 2015
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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Riassunto:Introduction to communication theory -- Theory development -- Cognition and intrapersonal communication -- Individual and social approaches to communication -- Interpersonal communication -- Culture -- Persuasion -- Group communication -- Organizational communication -- Mediated communication -- Mass communication -- What should a communicator do?