The library marketing toolkit

This practical guide offers coverage of every element of library marketing and branding for all sectors, including archives and academic, public and special libraries.

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Detalhes bibliográficos
Autor principal: Potter, Ned
Formato: Livro
Idioma:Undetermined
Publicado em: London Facet 2012
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Descrição
Resumo:This practical guide offers coverage of every element of library marketing and branding for all sectors, including archives and academic, public and special libraries.