Marketing hiện đại : (Lý thuyết và tình huống thực hành ứng dụng của các công ty Việt Nam)

Trình bày tổng quan về marketing; phân tích môi trường marketing; hệ thống thông tin và nghiên cứu marketing; hành vi khách hàng, hành vi của người tiêu dùng, hành vi khách hàng tổ chức; quyết định về sản phẩm, dịch vụ; quyết định về giá; quyết...

पूर्ण विवरण

में बचाया:

ग्रंथसूची विवरण
मुख्य लेखक:	Lưu, Đan Thọ
स्वरूप:	पुस्तक
भाषा:	Undetermined
प्रकाशित:	Hà Nội Tài chính 2015
विषय:	Tiếp thị,Marketing
टैग :	टैग जोड़ें कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ


LEADER	01046nam a2200217Ia 4500
001	CTU_202728
008	210402s9999 xx 000 0 und d
020			\|c 98000
082			\|a 658.8
082			\|b Th400
100			\|a Lưu, Đan Thọ
245		0	\|a Marketing hiện đại :
245		0	\|b (Lý thuyết và tình huống thực hành ứng dụng của các công ty Việt Nam)
245		0	\|c Lưu Đan Thọ
260			\|a Hà Nội
260			\|b Tài chính
260			\|c 2015
520			\|a Trình bày tổng quan về marketing; phân tích môi trường marketing; hệ thống thông tin và nghiên cứu marketing; hành vi khách hàng, hành vi của người tiêu dùng, hành vi khách hàng tổ chức; quyết định về sản phẩm, dịch vụ; quyết định về giá; quyết định về kênh phân phối...
650			\|a Tiếp thị,Marketing
904			\|i Nguyên
980			\|a Trung tâm Học liệu Trường Đại học Cần Thơ

Marketing hiện đại : (Lý thuyết và tình huống thực hành ứng dụng của các công ty Việt Nam)

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