Savar, A. (2013). Content to commerce: Engaging consumers across paid, owned, and earned channels. Hoboken: New Jersey Wiley.
Trích dẫn kiểu ChicagoSavar, Avi. Content to Commerce: Engaging Consumers Across Paid, Owned, and Earned Channels. Hoboken: New Jersey Wiley, 2013.
Trích dẫn MLASavar, Avi. Content to Commerce: Engaging Consumers Across Paid, Owned, and Earned Channels. Hoboken: New Jersey Wiley, 2013.
Cảnh báo: Các trích dẫn này có thể không phải lúc nào cũng chính xác 100%.