Global business strategy : Multinational corporations venturing into emerging markets

This book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies to maximize opportunities and minimize threats in business expansion into developing nations. The case studies featured here focus on Asia, including China and India, and us...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Motohashi, Kazuyuki
Format: Buch
Sprache:Undetermined
Veröffentlicht: Tokyo Springer 2015
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