Strategy : Seeking and Securing Competitive Advantage

991 Harvard Business Review hardcover, Cynthia A. Montgomery (Editor, Introduction), Michael E. Porter (Editor, Introduction). For many companies, large and small, the question of formulating a competitive strategy is no longer one of choice. Their markets team with domestic and foreign competitors,...

全面介紹

Đã lưu trong:
書目詳細資料
格式: 圖書
語言:Undetermined
出版: Boston Harvard Business School Press 1991
主題:
標簽: 添加標簽
沒有標簽, 成為第一個標記此記錄!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
實物特徵
總結:991 Harvard Business Review hardcover, Cynthia A. Montgomery (Editor, Introduction), Michael E. Porter (Editor, Introduction). For many companies, large and small, the question of formulating a competitive strategy is no longer one of choice. Their markets team with domestic and foreign competitors, their product and service life cycles are being dramatically compressed, and their customers' demands and expectations are escalating to new levels. Relying on intuition and seat-of-the-pants planning is the business equivalent of flying blind.