Strategy : Seeking and Securing Competitive Advantage

991 Harvard Business Review hardcover, Cynthia A. Montgomery (Editor, Introduction), Michael E. Porter (Editor, Introduction). For many companies, large and small, the question of formulating a competitive strategy is no longer one of choice. Their markets team with domestic and foreign competitors,...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
التنسيق: كتاب
اللغة:Undetermined
منشور في: Boston Harvard Business School Press 1991
الموضوعات:
الوسوم: إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
الوصف
الملخص:991 Harvard Business Review hardcover, Cynthia A. Montgomery (Editor, Introduction), Michael E. Porter (Editor, Introduction). For many companies, large and small, the question of formulating a competitive strategy is no longer one of choice. Their markets team with domestic and foreign competitors, their product and service life cycles are being dramatically compressed, and their customers' demands and expectations are escalating to new levels. Relying on intuition and seat-of-the-pants planning is the business equivalent of flying blind.