Day, G. S. (1999). The market driven organization: Understanding, attracting, and keeping valuable customers. New York: Free Press.
Citación estilo ChicagoDay, George S. The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers. New York: Free Press, 1999.
Cita MLADay, George S. The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers. New York: Free Press, 1999.
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