World class : Thriving locally in the global economy

The frontier of business growth is shifting from the giants to small and medium-sized enterprises. This book shows how these new pioneers can collaborate, innovate and export. It shows why emerging companies in new technology fields have to be "born global" just to keep their domestic busi...

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Tác giả chính: Kanter, Rosabeth Moss
Định dạng: Sách
Ngôn ngữ:Undetermined
Được phát hành: New York Simon & Schuster 1995
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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Tóm tắt:The frontier of business growth is shifting from the giants to small and medium-sized enterprises. This book shows how these new pioneers can collaborate, innovate and export. It shows why emerging companies in new technology fields have to be "born global" just to keep their domestic business, why it is so important to act quickly, and how many apparent problems (such as outside ownership of local companies) can be turned to advantage. The book also looks at the development of local communities - cities, boroughs and towns everywhere are developing their own strategic plans and foreign policies - and shows the three ways communities can succeed, explaining how to apply the lessons outlined.