Good charts : The HBR guide to making smarter, more persuasive data visualizations
This book is much more than a set of static rules for making visualizations. It taps into both well-established and cutting-edge research in visual perception and neuroscience, as well as the emerging field of visualization science, to explore why good charts (and bad ones) create “feelings behind o...
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| Format: | Book |
| Language: | Undetermined |
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Boston, Massachusetts
Harvard Business Review Press
2016
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Summary: | This book is much more than a set of static rules for making visualizations. It taps into both well-established and cutting-edge research in visual perception and neuroscience, as well as the emerging field of visualization science, to explore why good charts (and bad ones) create “feelings behind our eyes.” Along the way, Berinato also includes many engaging vignettes of dataviz pros, illustrating the ideas in practice. |
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