(2005). Marketing strategy: A decision-focused approach. New York, N.Y: McGraw-Hill Education.
シカゴスタイル引用形Marketing Strategy: A Decision-focused Approach. New York, N.Y: McGraw-Hill Education, 2005.
MLA引用形式Marketing Strategy: A Decision-focused Approach. New York, N.Y: McGraw-Hill Education, 2005.
警告: この引用は必ずしも正確ではありません.