(2005). Marketing strategy: A decision-focused approach. New York, N.Y: McGraw-Hill Education.
Chicago-stil citatMarketing Strategy: A Decision-focused Approach. New York, N.Y: McGraw-Hill Education, 2005.
MLA-referensMarketing Strategy: A Decision-focused Approach. New York, N.Y: McGraw-Hill Education, 2005.
Varning: dessa hänvisningar är inte alltid fullständigt riktiga.