Business research methods

Business Research Methods is a practical and comprehensive guide for business and management students embarking on research projects. The authors, along with students and supervisors, draw on their own experiences so that students can take note of real-world professional tips for success and avoid m...

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Bibliografski detalji
Glavni autor: Bryman, Alan
Format: Knjiga
Jezik:Undetermined
Izdano: Oxford Oxford University Press 2011
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
Opis
Sažetak:Business Research Methods is a practical and comprehensive guide for business and management students embarking on research projects. The authors, along with students and supervisors, draw on their own experiences so that students can take note of real-world professional tips for success and avoid making common mistakes. Each chapter is filled with examples that provide context for the theories and concepts being discussed.