HBR guide to better business writing

Don't let your writing hold you back! When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a nicety. But it's a skill you "must" cultivate to succeed: You'll lose time, money, and influence if your e-mails, propos...

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Auteur principal: Garner, Bryan A.
Format: Livre
Langue:Undetermined
Publié: Boston, Massachusetts Harvard Business Review Press 2012
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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Résumé:Don't let your writing hold you back! When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a nicety. But it's a skill you "must" cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over. The "HBR Guide to Better Business Writing," by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them.