Essentials of entrepreneurship and small business management

Essentials of Entrepreneurship and Small Business Management teaches students how to successfully launch and manage a business. By dissecting case studies, examining successes and failures in the context of the market, and observing the tactics used by today’s most successful small business venture...

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主要作者: Scarborough, Norman M.
格式: 图书
语言:Undetermined
出版: Boston, Massachusetts Pearson 2016
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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总结:Essentials of Entrepreneurship and Small Business Management teaches students how to successfully launch and manage a business. By dissecting case studies, examining successes and failures in the context of the market, and observing the tactics used by today’s most successful small business ventures, students can develop the skills that will give them a unique advantage in a hotly competitive environment.