Marketing : Real people, real choices
Understand the value proposition, determine the value propositions different customers want, develop the value proposition for the customer, deliver and communicate the value proposition.
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| 第一著者: | |
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| フォーマット: | 図書 |
| 言語: | Undetermined |
| 出版事項: |
Harlow, England
Pearson
2018
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| 主題: | |
| タグ: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| 要約: | Understand the value proposition, determine the value propositions different customers want, develop the value proposition for the customer, deliver and communicate the value proposition. |
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