Riding the waves of culture : Understanding cultural diversity in global business
Many managers understand that cultural differences affect the process of doing business, but many underestimate by just how much. This book aims to dispel the idea that there is only one way to manager and encourages readers to get to know their own culture before doing business with others. The aut...
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| Format: | Book |
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New York
McGraw Hill
1998
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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