Triad power : The coming shape of global competition

In a world where the growing parity among American multinationals and their European and Japanese counterparts has made technological and marketing advantages increasingly difficult to acquire or sustain, Triad Power offers a pragmatic alternative cross-cultural alliances that accept a future in whi...

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Главный автор: Ohmae, Kenichi
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Язык:Undetermined
Опубликовано: New York The Free Press 1985
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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Итог:In a world where the growing parity among American multinationals and their European and Japanese counterparts has made technological and marketing advantages increasingly difficult to acquire or sustain, Triad Power offers a pragmatic alternative cross-cultural alliances that accept a future in which change is inevitable, and where only risks bring rewards. Required reading for senior and general managers and for corporate planners and financial analysts, it is a challenging, thought-provoking, cosmopolitan look at the new rules of global competition