International marketing /
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| Main Author: | |
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| Format: | Book (Paper) |
| Published: |
Homewood, IL :
Irwin,
1990
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| Edition: | 7th ed. |
| Subjects: | |
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| Institutions: | Thư viện Trường Đại học Đà Lạt |
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| Physical Description: | xxiii, 870 p. : ill. ; 24 cm |
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| Bibliography: | Includes bibliographical references (p. 846-852) and indexes. |
| ISBN: | 0256079536 0256083975 (Int'l student ed.) |