Kim, S. S., Chon, K., & Lee, H. Segmentation of different types of hallyu tourists using a multinomial model and its marketing implications.
Chicago-stil citatKim, Samuel Seongseop., Kye-Sung Chon, och Heesung Lee. Segmentation of Different Types of Hallyu Tourists Using a Multinomial Model and Its Marketing Implications.
MLA-referensKim, Samuel Seongseop., Kye-Sung Chon, och Heesung Lee. Segmentation of Different Types of Hallyu Tourists Using a Multinomial Model and Its Marketing Implications.
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