Cambridge English for the media

This book develops communication skills and specialist English language knowledge for media students and professionals in fields including newspapers, television, radio, and marketing. Eight standalone units allow learners to focus on the most relevant areas, covering both specialist language and jo...

Description complète

Enregistré dans:
Détails bibliographiques
Auteur principal: Ceramella, Nick
Autres auteurs: Lee, Elizabeth
Format: Livre
Langue:Vietnamese
Publié: New York Cambridge University Press 2008
Collection:Cambridge English for
Sujets:
Tags: Ajouter un tag
Pas de tags, Soyez le premier à ajouter un tag!
Thư viện lưu trữ: Thư viện Trường Đại học Nam Cần Thơ
Description
Résumé:This book develops communication skills and specialist English language knowledge for media students and professionals in fields including newspapers, television, radio, and marketing. Eight standalone units allow learners to focus on the most relevant areas, covering both specialist language and job-specific skills such as writing headlines, producing advertisements, scheduling programs, and preparing pitches. Authentic teaching materials like newspaper articles, film scripts, and blogs help prepare learners for real working environments, with comprehensive online teacher's notes included.
Description matérielle:112 p. ill. 25 cm 1 CD
ISBN:9780521724579