Dwyer, F. R., & Tanner, J. F. (2006). Business marketing: Connecting strategy, relationships, and learning (3rd ed.). New York: McGraw-Hill/Iwin.
Chicago ZitierstilDwyer, F. Robert, und John F. Tanner. Business Marketing: Connecting Strategy, Relationships, and Learning. 3rd ed. New York: McGraw-Hill/Iwin, 2006.
MLA ZitierstilDwyer, F. Robert, und John F. Tanner. Business Marketing: Connecting Strategy, Relationships, and Learning. 3rd ed. New York: McGraw-Hill/Iwin, 2006.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.