Kotler, P., & Armstrong, G. (2001). Principles of marketing (9th ed.). Upper Saddle River: Prentice Hall.
Chicago Style citaatKotler, Philip, en Gary Armstrong. Principles of Marketing. 9th ed. Upper Saddle River: Prentice Hall, 2001.
MLA citatieKotler, Philip, en Gary Armstrong. Principles of Marketing. 9th ed. Upper Saddle River: Prentice Hall, 2001.
Let op: Deze citaties zijn niet altijd 100% accuraat.