Principles of marketing

Contents: understanding marketing and the marketing process; developing marketing opportunities and strategies; developing the marketing mix; managing marketing.

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Detalles Bibliográficos
Autor principal:	Kotler, Philip
Otros Autores:	Armstrong, Gary
Formato:	Libro
Lenguaje:	Vietnamese
Publicado:	Upper Saddle River Prentice Hall 2001
Edición:	9th ed.
Materias:	Quản trị kinh doanh
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

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Principles of marketing

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