Quản trị chiến lược

Nội dung tài liệu cung cấp những kiến thức nền tảng ban đầu, về quản trị chiến lược cho các nhà quản trị, phân tích môi trường bên trong, bên ngoài, tạo dựng thế cạnh tranh thông qua chiến lược chức năng, các phương thức cạnh tranh, chiế...

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Bibliographic Details
Main Author:	Lê Thế Giới
Other Authors:	Nguyễn Thanh Liêm, Trần Hữu Hải
Format:	Book
Language:	Vietnamese
Published:	H. Lao động - xã hội 2014
Subjects:	Quản trị kinh doanh
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Institutions:	Thư viện Trường Đại học Nam Cần Thơ

Description
Summary:	Nội dung tài liệu cung cấp những kiến thức nền tảng ban đầu, về quản trị chiến lược cho các nhà quản trị, phân tích môi trường bên trong, bên ngoài, tạo dựng thế cạnh tranh thông qua chiến lược chức năng, các phương thức cạnh tranh, chiến lược cấp kinh doanh, toàn cầu, công ty và hệ thống kiểm soát.
Physical Description:	581 tr. Minh họa 27cm

Quản trị chiến lược

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