Global business today
Introduction and overview -- Globalization -- Country differences -- National differences in political economy -- Political economy and economic development -- Differences in culture -- Ethics in international business -- Cross-border trade and investment -- International trade theory -- The politic...
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| フォーマット: | 図書 |
| 言語: | Undetermined |
| 出版事項: |
New York
McGraw-Hill Irwin
2014
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| 主題: | |
| オンライン･アクセス: | http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=21648 |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Thủ Dầu Một |
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| 要約: | Introduction and overview -- Globalization -- Country differences -- National differences in political economy -- Political economy and economic development -- Differences in culture -- Ethics in international business -- Cross-border trade and investment -- International trade theory -- The political economy of international trade -- Foreign director investment -- Regional economic integration -- Global money system -- The foreign exchange market -- The international monetary system -- The strategy and structure of international business -- The strategy of international business -- Entering foreign markets -- Exporting, importing, and countertrade -- Global production, outsourcing, and logistics -- Global marketing and r&d -- Global human resource management.; Includes bibliographical references and index |
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| 物理的記述: | xxviii, 543 p. |