Cita APA

Bateson, J. E. G., & Hoffman, K. D. (2011). Services marketing. South-Western: Cengage.

Chicago Style Citation

Bateson, John E. G., i K. Douglas Hoffman. Services Marketing. South-Western: Cengage, 2011.

Cita MLA

Bateson, John E. G., i K. Douglas Hoffman. Services Marketing. South-Western: Cengage, 2011.