Corporate information strategy & management

Includes bibliographical references (p. 495-498) and index; Corporate Information Strategy and Management: Text and Cases 8/e by Applegate, Austin, and Soule is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examin...

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Hlavní autor: Applegate, Lynda M
Další autoři: Austin, Robert D
Médium: Kniha
Jazyk:Undetermined
Vydáno: Boston McGraw-Hill Irwin 2009
Témata:
On-line přístup:http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=25595
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Thủ Dầu Một
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Shrnutí:Includes bibliographical references (p. 495-498) and index; Corporate Information Strategy and Management: Text and Cases 8/e by Applegate, Austin, and Soule is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information technology (IT) enables organizations to conduct business in radically different and more effective ways. The author's objective is to provide readers with a better understanding of the influence of twenty-first century technologies on business decisions. The 8th edition discusses today's challenges from the point of view of the executives who are grappling with them. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology
Fyzický popis:xi, 513 p.