Quản trị chiến lược

Gồm 14 chương, trình bày các nội dung: Quản trị chiến lược; Sứ mệnh của công ty; Trách nhiệm xã hội của công ty và đạo đức kinh doanh; Môi trường bên ngoài; Môi trường toàn cầu; Phân tích nội bộ; Mục tiêu dài hạn và các chiến lược; Chie...

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Bibliographic Details
Main Author:	Trần, Đăng Khoa
Other Authors:	Trường Đại học Kinh tế Thành phố Hồ Chí Minh
Format:	Book
Language:	Undetermined
Published:	Tp. Hồ Chí Minh Kinh tế Tp. Hồ Chí Minh 2017
Subjects:	Quản trị chiến lược
Online Access:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=33844
Tags:	Add Tag No Tags, Be the first to tag this record!

Institutions:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một

Description
Summary:	Gồm 14 chương, trình bày các nội dung: Quản trị chiến lược; Sứ mệnh của công ty; Trách nhiệm xã hội của công ty và đạo đức kinh doanh; Môi trường bên ngoài; Môi trường toàn cầu; Phân tích nội bộ; Mục tiêu dài hạn và các chiến lược; Chiến lược kinh doanh; Chiến lược kinh doanh đa ngành; Thực hiện chiến lược; Cấu trúc tổ chức; Lãnh đạo và văn hóa; Kiểm soát chiến lược; Đổi mới và tinh thần khởi nghiệp kinh doanh
Physical Description:	549tr.

Quản trị chiến lược

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