Phát triển khách hàng tinh gọn

Tên sách tiếng Anh: Lean customer development: Building products your customers will buy; Phát triển Khách hàng khác với các phương pháp nghiên cứu marketing truyền thống. Trong khi những kỹ thuật truyền thống có thể giúp chúng ta hiểu nhu cầu và thị hiếu...

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מידע ביבליוגרפי
מחבר ראשי:	Alvarez, Cindy
מחברים אחרים:	Thanh Mai
פורמט:	ספר
שפה:	Undetermined
יצא לאור:	H. Công thương; Công ty Sách Alpha 2018
נושאים:	Người tiêu dùng > Nghiên cứu; Sản phẩm > Nghiên cứu > Bí quyết thành công
גישה מקוונת:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=34650
תגים:	הוספת תג אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một

תיאור
סיכום:	Tên sách tiếng Anh: Lean customer development: Building products your customers will buy; Phát triển Khách hàng khác với các phương pháp nghiên cứu marketing truyền thống. Trong khi những kỹ thuật truyền thống có thể giúp chúng ta hiểu nhu cầu và thị hiếu của khách hàng, đồng thời đi sâu vào trải nghiệm người dùng để cho ta thấy cách khách hàng sử dụng một sản phẩm hoặc dịch vụ thì Phát triển Khách hàng đi xa hơn một bước â€“ sử dụng thử nghiệm mang tính khoa học để kiểm tra những gì chúng ta thu nhận được. Mục tiêu của chúng ta không chỉ đơn giản là hiểu hành vi của khách hàng, mà còn để học cách thay đổi hành vi khách hàng và xây dựng một doanh nghiệp bền vững.
תיאור פיזי:	218tr.

Phát triển khách hàng tinh gọn

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