Kumar, P., & Gupta, K. (2011). Decision Equity: The Ultimate Metric to Connect Marketing Actions to Profits. Business Expert Press.
Chicago-stil citatKumar, Piyush, och Kunal Gupta. Decision Equity: The Ultimate Metric to Connect Marketing Actions to Profits. Business Expert Press, 2011.
MLA-referensKumar, Piyush, och Kunal Gupta. Decision Equity: The Ultimate Metric to Connect Marketing Actions to Profits. Business Expert Press, 2011.
Varning: dessa hänvisningar är inte alltid fullständigt riktiga.