Kumar, P., & Gupta, K. (2011). Decision Equity: The Ultimate Metric to Connect Marketing Actions to Profits. Business Expert Press.
Chicago Style citaatKumar, Piyush, en Kunal Gupta. Decision Equity: The Ultimate Metric to Connect Marketing Actions to Profits. Business Expert Press, 2011.
MLA citatieKumar, Piyush, en Kunal Gupta. Decision Equity: The Ultimate Metric to Connect Marketing Actions to Profits. Business Expert Press, 2011.
Let op: Deze citaties zijn niet altijd 100% accuraat.