The Medici effect : what elephants and epidemics can teach us about innovation : with a new preface and discussion guide /
Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs. Frans Johansson's The Medici Effect shows how bre...
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Tác giả chính: | |
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Định dạng: | Sách |
Ngôn ngữ: | English |
Được phát hành: |
Boston, Massachusetts :
Harvard Business Review Press,
2017
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Phiên bản: | With a new preface and discussion guide. |
Những chủ đề: | |
Các nhãn: |
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Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
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Mục lục:
- Part 1. The intersection: Chapter 1. The intersection: your best chance to innovate: monkeys and mind readers
- Chapter 2: The rise of intersections: the sounds of Shakira and the emotions of Shrek
- Part 2. Creating the Medici effect: Chapter 3: Break down the barriers between fields: sea urchin lollipops and Darwin's finches
- Chapter 4: How to make the barriers fall: Heathrow tunnel and restaurants without food
- Chapter 5: Randomly combine concepts: card games and sky rises
- Chapter 6: How to find the combinations: meteorite crashes and code breakers
- Chapter 7: Ignite an explosion of ideas: submarines and tubular bells
- Chapter 8: How to capture the explosion: MacGyver and boiling potatoes
- Part 3. Making intersectional ideas happen: Chapter 9: Execute past your failures: violence and school curricula
- Chapter 10: How to succeed in the face of failure: palm pilots and counterproductive carrots
- Chapter 11: Break out of your network: ants and truck drivers
- Chapter 12: How to leave the network behind: penguins and meditation
- Chapter 13: Take risks and overcome fear: airplanes and serial entrepreneurs
- Chapter 14: How to adopt a balanced view of risk: elephants and epidemics
- Chapter 15: Step into the intersection...and create the Medici effect