Matchmakers : the new economics of multisided platforms /

In Matchmakers, David Evans and Richard Schmalensee, two economists who were among the first to analyze multisided platforms and discover their principles, and who’ve consulted for some of the most successful platform businesses in the world, explain how matchmakers work best in practice, why they d...

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Auteurs principaux: Evans, David S. 1954- (Auteur), Schmalensee, Richard (Auteur)
Format: Livre
Langue:English
Publié: Boston, Massachusetts : Harvard Business Review Press, 2016
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Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
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Résumé:In Matchmakers, David Evans and Richard Schmalensee, two economists who were among the first to analyze multisided platforms and discover their principles, and who’ve consulted for some of the most successful platform businesses in the world, explain how matchmakers work best in practice, why they do what they do, and how entrepreneurs can improve their chances for success.
Description matérielle:x, 260 pages ; 24 cm
Bibliographie:Includes bibliographial references (pages 213-246) and index.
ISBN:9781633691728 (alk. paper)