Canadian Marketing Cases and Concepts /

Canadian Marketing Cases and Concepts /

Contents:

Đã lưu trong:
Sonraí Bibleagrafaíochta
Príomhúdar: G. Hardy Kenneth
Údair Eile: R. Pearce Michael, C. Kinnear Thomas, B. Ryans Adrian
Formáid: Leabhar
Teanga:Vietnamese
Foilsithe: Canada : Allyn and Bacon , 1978
Eagrán:In lần thứ 1
Ábhair:
Economics
Marketing
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
Cur Síos
Achoimre:Contents:
Chapter 1: Learning from making decisions
Chapter 2: Marketing strategy Formalation: Introduction
Chapter 3: Buyer Behavior analysis
Chapter 4: Positioning
Chapter 5: Product Decisions
Chapter 6: Pricing Decisions
Chapter 7: Channel Decisions
Chapter 8: Sales Force Secisions
Chapter 9: Marketing Communications Secisions
Chapter 10:Marketing decision making in the Public Arena
Chapter 11: Marketing Reasarch
Chapter 12: Markeitng srategy formulations review and preview
Cur Síos Fisiciúil:663tr. ; 27 cm
ISBN:0205061028

Míreanna Comhchosúla