Designed to Win: Strategies for Building a Thriving Global Business /
The most successful business organizations are those that combine stability, speed and maneuverability. These companies are uniquely equipped to navigate the complexities of global supply chains, an array of often baffling cultural differences, complex international regulations, geopolitical uncerta...
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| Định dạng: | Sách |
| Ngôn ngữ: | Vietnamese |
| Được phát hành: |
America :
McGraw Hill ,
2005
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| Phiên bản: | In lần thứ 1 |
| Những chủ đề: | |
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| Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
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| Tóm tắt: | The most successful business organizations are those that combine stability, speed and maneuverability. These companies are uniquely equipped to navigate the complexities of global supply chains, an array of often baffling cultural differences, complex international regulations, geopolitical uncertainty, and the vagaries of the capital markets. But these companies are only as good as the officers who command them-and the most successful leaders are those best able to manage and optimize their global risk. They possess a singular skill set that includes, among other things, a talent for international diplomacy. Co-authored by two global business advisors from the Big Four professional services organization KPMG, Designed to Win takes you inside the most successful transnational businesses to show how they address the challenges of global competition. Drawing upon their experience as senior partners with KPMG LLP (U.S.), Hiroaki Yoshihara and Mary Pat McCarthy define the seven fundamental characteristics of enduring global businesses. And, with the help of extensive case studies and interviews with executives at BMW, Caterpillar, Intel, Matsushita, Toyota and other international industry leaders, they describe global-business best practices in a range of key areas. Designed to Win offers you an unparalleled opportunity to learn how today's leading global companies: Attract the best talent, leverage human capital for global excellence, and build a winning corporate culture Drive value from internal operations and achieve continuous value creation through outsourcing and advanced business process management Enhance cross-functional knowledge collaboration to create an optimal supply chain structure in a global, customer-centric organization Establish a corporate identity, position and manage brands internationally, and use cutting-edge marketing techniques Structure an organization for optimum value growth and optimize the value of intangible assets |
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| Mô tả vật lý: | 272tr. |
| số ISBN: | 0071467521 |